Redbubble and TeePublic are the two biggest POD marketplaces where you upload designs and they handle everything — printing, shipping, customer service, and payments. You don't need an Etsy store or Shopify site. But their earning models are completely different, and choosing the wrong one can cost you thousands in lost revenue over a year.
Unlike Printify/Printful where you set your own retail price, Redbubble and TeePublic are marketplaces — they set the base prices and you earn a commission or markup on each sale.
Redbubble uses a markup model. Each product has a base price set by Redbubble (which covers production, shipping, and their margin). You add a markup percentage on top — the default is 20%, but you can set it anywhere from 0% to any amount you want.
For example, a Redbubble standard t-shirt has a base price of approximately $22.66. With the default 20% markup, the customer pays $27.19 and you earn $4.53. Raise your markup to 35% and the customer pays $30.59 — you earn $7.93 per sale.
TeePublic uses a fixed commission model. The retail price is set by TeePublic — you cannot change it. For a standard t-shirt priced at $22, you earn a flat $4. When TeePublic runs one of their frequent sitewide sales (dropping prices to $14), your commission drops to $2.
TeePublic's frequent $14 sitewide sales cut your per-sale commission in half ($2 instead of $4). Since sales drive the majority of purchases, many sellers report their effective earnings average closer to $2.50–$3.00 per sale.
Let's compare what 100 t-shirt sales per month looks like on each platform. We'll assume Redbubble at a 25% markup (moderate) and TeePublic with 60% of sales at standard price and 40% during sitewide sales (a realistic split).
| Metric | Redbubble (25% markup) | TeePublic (60/40 split) |
|---|---|---|
| Retail price | $28.33 | $22 standard / $14 sale |
| Your earnings per sale | $5.67 | $4 standard / $2 sale |
| 100 sales/month | $567.00 | $320.00 |
| Annual earnings (1,200 sales) | $6,804.00 | $3,840.00 |
| Difference | +$2,964/year | — |
With a moderate 25% markup on Redbubble, you'd earn nearly $3,000 more per year than on TeePublic — assuming the same sales volume. But the caveat is that higher prices on Redbubble can reduce your conversion rate.
Redbubble offers 70+ product types including t-shirts, stickers, hoodies, phone cases, throw pillows, duvet covers, shower curtains, jigsaw puzzles, and more. Stickers are a huge seller on Redbubble — many top sellers earn the majority of their income from sticker sales due to high volume and decent margins.
TeePublic has a smaller catalog of roughly 30+ products. It covers core items — t-shirts, hoodies, tank tops, stickers, mugs, notebooks, and phone cases — but lacks the extensive home décor and lifestyle products that Redbubble offers.
Redbubble attracts approximately 30 million monthly visitors, making it one of the highest-traffic POD marketplaces. Its SEO is strong and listings frequently appear in Google image search results. TeePublic gets roughly 8 million monthly visits — still significant but less than a third of Redbubble's traffic.
More traffic generally means more sales, but it also means more competition. Redbubble has millions of designs, so standing out requires strong tags, trending designs, and niche targeting. TeePublic has less competition, which can mean higher visibility for new sellers.
| Feature | Redbubble | TeePublic |
|---|---|---|
| Set your own price | Yes (markup model) | No (fixed by TeePublic) |
| Control over promotions | Yes (your markup stays) | No (sitewide sales cut your commission) |
| Analytics dashboard | Detailed with traffic data | Basic sales data only |
| Design upload limit | Unlimited | Unlimited |
| Payout schedule | Monthly, 15th of month | Monthly, 15th of month |
| Minimum payout | $20 | $25 |
| Payment methods | PayPal, bank deposit | PayPal only |
Both platforms pay monthly around the 15th for the previous month's earnings. Redbubble has a $20 minimum payout threshold and supports PayPal or direct bank deposit. TeePublic requires $25 minimum and only supports PayPal. Neither platform charges withdrawal fees.
For most POD sellers, Redbubble is the better earner. The markup model gives you control, the traffic is significantly higher, and the product catalog is more than double TeePublic's. If you optimize your markups to 25–35%, you can earn $5–$8 per t-shirt sale compared to TeePublic's average of $2.50–$4.00.
That said, there's no reason not to use both. Uploading the same designs to both platforms takes minimal extra effort and doubles your exposure. Many sellers treat TeePublic as a secondary income stream — less revenue per sale, but essentially free additional money for the same designs. Use our Margin Calculator to model exact earnings at different markup levels.